I’ve been a bit tardy on the old blog lately. 

When my better half was rehearsing for Wallasey Operatic’s production of Oliver I had plenty spare time in the evenings for pontificating (I love a good bit of pontification) over issues in the news on my blog. 

Blogging was one of these things I came to quite late.  Back in the early days, I thought it was just another one of those passing fads that would disappear after the initial buzz had died down. 

Many of those who waxed-lyrical about the blog in it’s early days, are now proclaiming it’s death, but personally I believe it’s true possibilities are only now starting to be tapped. 

Why?  Well I’ve just put a blog online at work: http://www.hipview.co.uk/blog/ 

Before you get too excited though, HipView isn’t some kinky specialist site where you can view pictures of people’s hips (hmmm. that might not be a bad idea actually), no, it’s a company where you can buy Home Information Packs and view them online. 

Whilst reading about the home information pack industry might not be everyone’s idea of a gripping read, for those in the industry (and people interested in the property industry in general) it’s a useful way of sharing ideas and it shows just how far blogs are reaching – they are no longer just the domain of geeks and armchair politicians. 

In days gone by, companies could only communicate to the world through glossy sales brochures full of hyperbole, but blogs give companies an opportunity to talk candidly about what is going on both within the company, and the industry in general, on a daily basis in a way that simply wouldn’t have been possible a few years ago. 

In an age where the media are becoming increasingly powerful in the control of flow of information, it’s good that ordinary people (and companies) can put their side of the story. 

btw Don’t forget the Bards of New Brighton next Monday 8th at the Magazine, New Brighton.